I． Flow Chart for Trademark Registration in Hong Kong
1 、Trademark Design
Advantages of Blueprint:
(1) Novelty, i.e., novelty of trademarkdesign; firstly, it shall satisfy the characteristics of the trademark; secondly, an original design helps to expand the awareness of the trademarkand occupy the market quickly.
(2) Trademark name shall not be linked with the functions of goods;
(3) The trademarkdesign shall be theme focused and reasonable arrangement of different elements.
Blueprint Trademark Service boasts a group of excellent designers from home and abroad who are in place to provide you professional designs.
Currently, two kinds of search services are available with Blueprint Trademark Service:
(1) Free search, which lasts for 2 working hours.
(2) Paid search service with authorities on agency basis, and the search result is for reference only. It will need 7-14 working days.
From Hong KongIntellectual Property Department, we can get prior trademarkrecords and the preliminary opinions on whether it has been registeredor not. The search result will minimize the risk for the whole application and registration process. Therefore, the search service with authorities is strongly recommended.
3 、Submit Application
The requiredfor application include:
Qualifications certification of applicant / clear trademarkdraft / goods or services to be registered/ power of attorney for trademark registration/ related fees
4 、Notice of Acceptance
When Hong KongIntellectual Property Department receives your application of trademark registration, they will give you an application number and issue the Notice of Acceptance within one week.
5 、Examination
Two steps for examination: formal examination and physical examination. During the examination, Trademark Registry will examine whether the applied trademark complies with the registration provisions stipulated in Trademark Regulations.
6 、Publication
After the application is examined by the Trademark Registry, it will be published in Hong KongIntellectual Property Bulletin for three months, and if no notice of opposition, the application will proceed to registration.
7 、Registration
After the application of trademark registrationis approved, the detailed dBLUEPRINT of the trademark will be recorded in Registration Record Book and the applicant will receive a Registration Certification. In addition, the chief of Trademark Registry will announce the related registration in Hong KongIntellectual Property Bulletin. The registering date is traceable to the date when application is submitted, in other words, the right as a holder of registeredtrademark starts from the day when application is submitted.
II ．Trademark and brand services of BLUEPRINT:
Brand is the key for businessdevelopment. BLUEPRINT's trademark and brand services include five trade name, trademark, goods, businessmanagement support and good faith, which forms the policy of BLUEPRINT. BLUEPRINT follows it with the aim of enabling the SME to find a shortcut to take off with brand strategy. BLUEPRINT's brand services include:
Trade name: to establish companyor international fame and guarantee the businesslegitimacy;
Trademark: to register the trademark home and abroad, safeguard the intellectual property of an enterprise and set a footstone for brand building;
Business management support: management procedure design and employee training;
Good Faith: introduction of good faith, CI and VI systems, image design for enterprise leader and brokerage of pitchman.
