I．Flow Chart for Trademark Registration in China
1 、Trademark Design
Advantages of BLUEPRINT:
(1) Novelty, i.e., novelty of trademarkdesign; firstly, it shall satisfy the characteristics of the trademark; secondly, an original design helps to expand the awareness of the trademarkand occupy the market quickly.
(2) Trademark name shall not be linked with the functions of goods;
(3) The trademarkdesign shall be theme focused and reasonable arrangement of different elements.
Hong KongBLUEPRINT Trademark Service boasts a group of excellent designers from home and abroad who are in place to provide you professional designs.
Once you have applied for a trademark, you cannot alter it and your application fee cannot be refunded. Using Search and Advisory Service could save you the expense of making an application which has little or no chance of being accepted for registration. Currently, two kinds of search services are available with Hong KongBLUEPRINT Trademark Service:
(1) Free search, which lasts for 2 working hours.
(2) Paid search service with authorities on agency basis, and the search result is for reference only. It will need 7-14 working days.
The China Trademark Office offers a high-quality, value-for-money service to meet the needs of you. It can provide advice on whether your mark meets the requirementsfor registration.
3 、Submit Application
The BLUEPRINT requiredfor application include:
1).Letter of Instruction
2).Name, address and Nationality(or country of incorporation) of the applicant(natural person or legal person)
3).Sample of trademarks(Black & White) and the nature of business
4).List of goods to be covered by trademarkapplication and international class, if known
5).Specify the color if your mark is colored.
4 、Notice of Acceptance
When The China Trademark Office receives your application BLUEPRINT of trademark registration, they will give you an application number and issue the Notice of Acceptance within 3 months.
5 、Examination
If you have paid the correct fee, the China Trademark Office will examine your application, and either:
Confirm that your application is acceptable, or send you a written Examination Report which will list all the objections against it.
6 、Publication
After the application is examined by the Trademark Office, it will be published in Trade Marks Journal for three months, and if no notice of opposition, the application will proceed to registration.
7 、Registration
After the application of China Trademark Office is approved, the detailed BLUEPRINT of the trademarkwill be recorded in Registration Record Book and the applicant will receive a Registration Certification. The registering date is traceable to the date when application is submitted, in other words, the right as a holder of registeredtrademark starts from the day when application is submitted.
II ．Trademark and brand services of BLUEPRINT:
Brand is the key for businessdevelopment. BLUEPRINT's trademark and brand services include five trade name, trademark, goods, businessmanagement support and good faith, which forms the policy of BLUEPRINT. BLUEPRINT follows it with the aim of enabling the SME to find a shortcut to take off with brand strategy. BLUEPRINT's brand services include:
Trade name: to establish companyor international fame and guarantee the businesslegitimacy;
Trademark: to register the trademark home and abroad, safeguard the intellectual property of an enterprise and set a footstone for brand building;
Business management support: management procedure design and employee training;
Good Faith: introduction of good faith, CI and VI systems, image design for enterprise leader and brokerage of pitchman.
